My background in brief

I’ve worked in the restaurant industry, oil & gas, and automotive sales.
I’ve been a trainer, an engineer, and a consultant.
I’ve also founded several businesses — in retail, livestock, food, and digital sectors.

I’m passionate about people, animals, and the land.

My academic journey has taken me across continents, through institutions such as:
UCAD, CESAG, IAI, GWU, Dauphine, La Sorbonne, and Stanford.

I’ve traveled to 36 countries in just 3 years.
I’m a proud member of:
OPTIC – CNP, ANIPL, the Senegalese Investors’ Club,
and the Association of Former Military School Students.

I was a national UASSU judo champion in Senegal,
and graduated top of my class in the Senior Military Training Program (PMS).

Who am I ?

« The frustration of never having time for yourself… sounds familiar? Me too »

For years, I carried enormous responsibilities.

Entrepreneurship, development, leadership, management...
And yet, I was missing the most essential thing:
⏳ Time. For myself. For my loved ones.

Sleepless nights.
A mind constantly overloaded.
That feeling of needing to split myself in three just to get everything done.

I came close to burnout more than once.

So I stepped back. Three months off the grid.
And that’s when I realized:
70% of what I was doing… could be automated.

Today, I’m still an entrepreneur.
But a more balanced one.
One who knows his children’s priorities,
Who writes again,
And above all — who breathes.

Thanks to automation, digital tools, and AI,
I transformed my life.
And this isn’t a message — it’s lived experience.

Today, my mission is clear:

To help you:
✅ Automate your tasks
✅ Digitize your processes
✅ Integrate AI intelligently
✅ Gain time, clarity, and balance

“Tokk mouy doggeu, meunna nehh.”
(Sit back… while the system works for you.)

One last question:

Do I even have the right to talk to you about automation, productivity, and balance?

But more importantly...

Do I really have the choice not to share what I’ve discovered?